Our Business:
1440 Foods is a sports and active nutrition company on a mission to energize people to unleash their potential with a focused portfolio of accessible, great-tasting health and wellness brands: Pure Protein® nutrition bars; and Body Fortress® high efficacy protein powders; MET-Rx® high-performance meal replacements.
Job Details:
We are seeking a creative and strategic Social Media Manager to enhance the online presence of our brands—Met-Rx, Pure Protein, and Body Fortress. The ideal candidate will lead community engagement, develop compelling content, and manage social media strategies across TikTok and Instagram. You will also monitor consumer feedback and identify new opportunities for social innovation. If you have a passion for delicious and nutritious supplements and a proven track record in the world of social media, keep reading!
Job Responsibilities:
•Strategize our evergreen social media calendar, including but not limited to:
-Mapping out the cadence of content with go-live dates on quarterly calendars
- Reviewing and providing feedback to social agency on evergreen content
-Copyediting for evergreen content
-Sourcing Fan Reshares that feature our priority products for the quarter
-Scheduling all content and posting live where applicable
• Accelerate the growth of our audience size while achieving best in industry engagement
• Contact and respond to top-tier influencers, partners, and creators across priority platforms in a timely manner to fuel the brand’s creator program
• Monitor, track, and report on consumer feedback in social media and create reports to share cross-functionally
• Manage reactive escalations and proactive engagement
• Lead maintenance of community management playbook to ensure it stays fresh and brand-relevant
• Own trendspotting and competitive tracking to identify new areas of opportunity for social innovation specifically on Instagram and Tik Tok, continuously seeking out ways to enhance each brands’ social media presence
• Develop creative and compelling social content primarily for the brands’ Tik Tok and Instagram handles including vertical video, GIFs and graphics tailored to each platform. Ensure alignment with brand voice, style and messaging guidelines
• Create thumb stopping, engaging, fun, and informative Tik Tok's that ultimately grow our following by building brand awareness, and sales
• Conceptualize, script, produce, and shoot short-form video content for our social channels, primarily TikTok, Instagram Reels, and YouTube
• Manage surprise & delights shipments and create a more formal surprise & delight strategy
Requirements:
• Video production experience – you’re intimately familiar with in-app creator tools across social platforms and know your way around a video editing software like Adobe Premiere.
• Demonstrated experience working with video editing platforms such as CapCut, InShot, Canva Adobe Premiere Pro
• 2-5 years of experience with a proven track record of growing personal or brand TikTok and Instagram
• Must be comfortable with UGC photography / filming / editing and being on camera
• Trend savvy with a deep understanding of tik tok trends, viral audios, slang, etc
• Experience in social media metrics and monitoring tools (I.e. Sprout Social)
• A love for delicious and nutritious supplements that help you power through life’s everyday moments and most challenging activities!
Why 1440?
We provide you with the Energy to Unleash Your Potential! You have 1440 minutes in each day, and we will provide you with the opportunity to engage, be challenged and have fun working in a state-of-the-art food manufacturing facility. We provide you with:
• Competitive salary and performance-based incentives.
• Health and wellness benefits (Medical, Vision, Dental, Disability) and 401k plan.
• Opportunity to shape the culture of a fast-growing start-up.
• Work with a passionate and energized team dedicated to making a positive impact on society.